Artist Start Off

Early on in an artist's career, the different facets of management and marketing fall upon either her/himself or, if they have one, their manager. Because the artist is relatively unknown initially, promotion, booking, dealing with media and touring are minimal. Knowledge of how to formulate sentence structures to and for reporters are essential. A manager begins by establishing a clear understanding of what the artist(s) wants. This can be accomplished through either a written or verbal contract. A manager's first task is usually focused around a launch of some sort. Either a book, line of art work, CD etc.